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Hello,
I'm Rebecca!

Every organization has a story. The way you tell it defines the impact you make.


I'm Rebecca, the founder of RK Story Studio. I'm an experienced communications strategist, freelance health writer, and healthcare advocate dedicated to helping leaders and organizations craft strategic, compelling narratives that drive results. Whether you’re looking to strengthen your brand, develop high-impact content, engage your audience on social media, or inspire action, I offer the expertise and insight to help you succeed.

 

Contact me to learn how we can tell your story—with purpose and impact.

About Me

Storytelling isn't just a learned skill; it's in my DNA. Growing up surrounded by English professors, I developed a knack for writing at a young age that evolved into a passion for crafting powerful narratives that resonate with lay and professional audiences.

At RK Story Studio, I specialize in developing creative communications strategies and materials for government, healthcare, and non-profit clients, enabling them to connect with their audiences and achieve lasting impact.

With over 18 years of experience in internal and external communications, I've honed my ability to transform complex concepts into impactful stories that drive strategic clarity and results. Whether celebrating legislative victories, highlighting patient experiences, reporting on groundbreaking medical research, or crafting fundraising appeals, I empower organizations to communicate their value effectively.

I bring experience from a range of leading organizations, including NewYork-Presbyterian, the Crohn's & Colitis Foundation, American Jewish World Service, Save the Sound, and former U.S. Senator Chris Dodd’s office. Each role has shaped my approach as a communicator, honing my ability to connect with diverse audiences through a variety of writing styles, voices, and strategies.

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I am a current member of the American Society of Journalists and Authors (ASJA), National Association of Science Writers (NASW), Association of Health Care Journalists (AHCJ), and the Freelancers' Union.

Download my resume

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What I Do

I support health-focused nonprofits, hospital systems, digital health, medical device, pharmaceutical, and biotech companies by crafting and strategically tailoring the content you need to your specific audience and goals. 

My clinical and consumer content has appeared in Huffington Post, Everyday Health, and Business Insider and on the websites of NewYork-Presbyterian, Columbia University Department of Neurosurgery, the Endometriosis Foundation of America, The Galien Foundation, the Crohn's & Colitis Foundation, Save the Sound, and more. You can view my full portfolio by clicking here.

What I Offer

I offer a wide array of content creation and strategic communications support, including:

Content Strategy & Development

Articles and blog posts 📓

Editorial calendars 🗓️

Editorial style guide development 📖

Patient education materials 💻

Clinical content 🩺

Research content 🔬

Conference coverage 🎟️

Service line web copy 🏥

Advertorials and sponsored content ✍🏻

Internal & Executive Communications

Ghostwriting, such as opinion articles and emails 🖊️

Staff newsletters 📤

Intranet content 🖥️

Presentations 🎤

Talking points and speeches 💬

Media Relations
Press materials 📝

Earned media 📰

Public Affairs

Advocacy campaigns 📢

Grassroots mobilization 🧑‍🤝‍🧑

Social Media Strategy & Execution

Organic and paid social media content 📱

Influencer engagement 😎

Social media audits ⌨️

Disease awareness campaigns 🎗️

Let's Talk!

Please complete the form below or schedule time to meet with me. Let me know what you need help with, and I will get back to you as soon as possible.

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Contact Me

Email

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© 2026 by Nicola Rider

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